SaudaFlow
For channel partners and brokers·WhatsApp-native · Android call sync · Mumbai region

The CRM that finally fits how a broker actually works.

Built for India · 5 lakh brokers · 50,000 builders
Zero-knowledge CRM
Your leads. Your keys.

can’t read

Encryption happens on your device. Mumbai data residency. DPDP-aligned by default.

  • No card required
  • ₹899/mo flat. ₹699 annual.
  • Mumbai data residency
  • DPDP Act 2023
Live · Mumbai
New2
Arjun Mehta
3BHK · Bandra W
₹4.2 Cr
Vikram Patel
1BHK · Mira Rd
₹65 L
Qualified2
Priya Nair
2BHK · Powai
₹1.8 Cr
Neha Desai
3BHK · Powai
₹1.8 Cr
Site visit2
Rahul Iyer
4BHK · Worli
₹8.5 Cr
Anita Sharma
Commercial · Lower Parel
₹12 Cr
Won1
Kabir Singh
2BHK · Andheri E
₹1.2 Cr
124
leads today
1.4s
response p95
0
readable by us
Built on infrastructure you can name
HostingerMumbai region · KVM2
RazorpayINR billing · GST-correct invoices
MetaWhatsApp Business Cloud API direct
99acresLead webhook · live since v1
MagicBricksLead webhook · live since v1
MSG91DLT-compliant SMS
How it actually works

Your morning, in five moves.

Every CRM has features. Few of them respect the 30 minutes you actually have between school drop-off and the first call. Here’s ours, narrated.

All124Hot18Warm41Cold38Ghost27
AM
Arjun Mehta
3BHK · Bandra W · ₹4.2 Cr
Hot
PN
Priya Nair
2BHK · Powai · ₹1.8 Cr
Warm
AS
Anita Sharma
Commercial · Lower Parel
Visit
VP
Vikram Patel
1BHK · Mira Rd · ₹65 L
New
RI
Rahul Iyer
4BHK · Worli · ₹8.5 Cr
Hot
ND
Neha Desai
3BHK · Powai · ₹1.8 Cr
Warm
What brokers keep telling us

The job, in their words.

Real pain quotes from real conversations. Not endorsements — we don’t have customers yet. We have a market that’s tired of being sold to in slogans.

99acres dumps leads at 6am. By 10am they've all called Property Pistol.

Independent broker, 4 yrs Mumbai · Broker
01 / 08
Zero-knowledge data sovereignty

We don’t see your leads.By construction.

Most CRMs say "your data is private". Behind the scenes, support engineers can read it, analytics pipelines aggregate it, and an insider can leak it. SaudaFlow makes that physically impossible.

Step 01

You set the master passphrase.

Once at signup. Strong, memorable, never sent to us. We also generate a 12-word recovery phrase — your safety net if you forget.

●●●●●●●●●●●●●●●●
Recovery · shown once · written down by you
01 amber02 pilot03 gentle04 mango05 orbit06 vault07 silken08 echo09 mosaic10 cobalt11 humid12 prism
Step 02

Encryption happens on your device.

Every lead, contact, deal, note, photo — wrapped with AES-256-GCM, bound to its row by authenticated metadata, before it ever touches our servers.

name:a8x9$kf2pL...
phone:9zQ#ll0a4...
value:7mB!xn1pqR...
AES-256-GCM · libsodium-wrapped under your TMK
Step 03

We store ciphertext. Only you decrypt.

Our database holds opaque blobs we cannot read. The unwrap happens in your browser, your phone, your tablet. Only you see the plaintext.

tenant_data.row_count12,431
readable_by_usfalse
audit_log.last_optenant_unwrap
backup.encryptedtrue
Phone + email lookup uses HMAC blind index — exact match only

What SaudaFlow can — and can’t — see.

By construction
Lead names, phones, addresses Cipher
Note content + WhatsApp transcripts Cipher
Deal values + commercial terms Cipher
Uploaded documents (KYC, agreements, maps) Cipher
Tenant ID + plan + seat count Visible
Aggregate request counts (for billing) Visible
Server health + error rates Visible
Per-user activity timestamps Visible
Built for India · Not for Salesforce

Built for every shape of Indian real estate

Wedge product is apartment and plotted developers, but the same vault works for…

Wedge ICP

Real estate · Builders & brokers

99acres + MagicBricks + Housing.com inboxes unified. Site visits checked-in by photo. Lead-source split visible to your boss without fudging the WhatsApp group.

  • Project-wise pipeline with per-tower inventory
  • Site-visit checkin with geo-pin + photos
  • Auto-flag duplicate leads by phone (HMAC blind index)
Wedge market: 500K+ brokers in India
Project · Sky Hilltoplive
AM
Arjun Mehta
3BHK · Bandra W · Tower B
₹4.2 CrHot
PN
Priya Nair
2BHK · Powai · Sky Hilltop
₹1.8 CrVisit
AS
Anita Sharma
Commercial · Lower Parel
₹12 CrWarm
₹18 Cr
Open value
72%
Site → close
12d
Avg cycle
Touchpoints

Auto

Test drives, financing, delivery — track each touchpoint without paperwork.

  • Test-drive booking
  • Loan partner ping
6-9 per close
Repeat rate

Jewellery

High-trust leads, repeat customers, occasion-based outreach (anniversary, festivals).

  • Occasion calendar
  • SKU favourites
~40%
Avg deal cycle

Interior Design

Project leads, site visits, photo proof, nurture flows for slow buyers.

  • Mood-board attach
  • 90-day nurture
45 days
Booking window

Wedding Planners

Date-driven leads, vendor coordination, payment milestones — one pipeline from enquiry to mehendi.

  • Date-locked stages
  • Vendor checklist
6-9 months

Don’t see your vertical? If your business is "lead → call → visit → close", SaudaFlow fits. Tell us what you sell

Honest comparison

Where we win. Where we don’t.

The right column describes the standard CRM model shared by most of the Indian SMB market. If you’re running on one of these and something here is wrong, email hi@saudaflow.in — we’ll correct it in place.

CapabilitySaudaFlow
Encryption SaudaFlow staff cannot readYes — by construction
TeleCRM: No
Property Pistol: No
Sell.do: No
LeadSquared: No
Zoho CRM: No
WhatsApp Business Cloud API directYes — Meta direct, no BSP markup
TeleCRM: Via BSP
Property Pistol: Via BSP
Sell.do: Via BSP
LeadSquared: Via BSP / partner
Zoho CRM: Via BSP
Android auto call syncYes — call log + accessibility
TeleCRM: Yes
Property Pistol: Partial
Sell.do: Via cloud telephony
LeadSquared: Via cloud telephony
Zoho CRM: Via cloud telephony
99acres + MagicBricks + Housing nativeWebhook live since v1
TeleCRM: Partial
Property Pistol: Yes
Sell.do: Yes
LeadSquared: Yes (enterprise tier)
Zoho CRM: Custom build
Data residency · MumbaiMumbai-only
TeleCRM: India
Property Pistol: India
Sell.do: India
LeadSquared: India + US
Zoho CRM: Multi-region
Pricing per seat per month₹899 flat (₹699 annual)
TeleCRM: ~₹599
Property Pistol: On request
Sell.do: On request
LeadSquared: ~₹2,500+
Zoho CRM: ~₹1,400 (Std) +
Onboarding time to first lead< 30 min
TeleCRM: ~1 day
Property Pistol: 1-2 days
Sell.do: ~1 week
LeadSquared: 4-6 weeks
Zoho CRM: 2-3 weeks
Tenant-controlled key recovery12-word phrase + 3-of-5 escrow
TeleCRM: N/A
Property Pistol: N/A
Sell.do: N/A
LeadSquared: N/A
Zoho CRM: N/A

Pricing snapshots from each vendor’s public pricing page · May 2026 · per-seat per-month at the entry tier

Pricing

Three tiers. One honest price each.No "contact sales".

Builder, Channel Partner, or extra broker seats. All prices in ₹ with 18% GST added. Cancel any time. AB Corp GSTIN on every invoice.

Built for India

Five lakh brokers. Fifty thousand builders. One CRM that doesn’t read your data.

Mumbai-built. Mumbai-hosted. DPDP-aligned. WhatsApp Cloud API direct. ₹899/month flat, ₹699 if billed annually. 14-day trial, no card required.

Setup< 30 min
Trial14 days · no card
Pricing₹699/mo annual
CancelAny time

We literally cannot read your data. That is the contract.

FAQ

Ten honest answers.

We answer the things brokers actually ask before signing up. Something missing? Email hi@saudaflow.in.

Our database stores ciphertext only. The encryption keys are derived from your passphrase via scrypt (OWASP 2024 baseline) on your device, never sent to us. The encryption code is in the open in the @saudaflow/crypto package — verify the spec before you sign up. Want the technical whitepaper as a PDF? Email hi@saudaflow.in.
SaudaFlow — Privacy-first CRM for Indian SMBs